Warp design specDev Tools

Electric blueprint terminal brand: a white marketing canvas ruled by one saturated ultramarine #0000dc for text and accent alike, theFuture display, Matter UI and Azeret Mono labels, sharp blue block buttons stamped with keyboard-key hints, and a lavender ASCII-texture band under a floating Warp Desktop product window.

Browse Warp in the interactive gallery

Captured from the live site's computed styles into a prompt-ready DESIGN.md you can paste into Cursor, v0, Lovable, Bolt or Claude Code. Below is a summary of each captured surface.

Marketing site

Source: warp.dev (live DOM, computed styles), 2026-07-15 (desktop 1512px). Coverage: homepage (announcement bar, nav, hero, product window, ASCII band, mono marquee, CTAs). The Warp desktop app itself (dark terminal) is needs-dashboard. Responsive: breakpoints not captured (desktop only).

Visual Theme & Atmosphere

Bright, technical and unmistakably electric — an agentic terminal brand that inverts the usual dev-tool darkness for a white marketing canvas ruled by one saturated ultramarine, #0000dc. Nearly all headings, links, eyebrows and the primary button are that single electric blue, so the page reads like blueprint ink on paper. Display type is the geometric theFuture face at a plain 400 weight with tight negative tracking; UI/body is Matter; labels, buttons and terminal chrome use Azeret Mono in caps. The signature atmosphere is a soft lavender ASCII-texture band — a dot-matrix of # % + = : glyphs in pale purple — behind a floating "Warp Desktop" product window. Buttons are sharp electric-blue blocks stamped with a keyboard key hint, echoing the keyboard-first terminal. It feels engineered, high-contrast and a little retro-futurist. Feels: electric, technical, blueprint, keyboard-first.

Color Palette & Roles

Surfaces (light)

TokenHexRole / usage
white#ffffffPage background, product window
off-white#f6f6f6Panel borders / faint fills
gray-100#ecececInsets, product card fills
black#000000Announcement bar

Text

TokenHexRole / usage
blue#0000dcPrimary text, headings, eyebrows, links, accent
ink#141414Product-UI text, dark headings
ink-2#0b0b0bDeep UI text
muted#565656Secondary / terminal path text

Accent — electric blue is the brand

TokenHexRole / usage
blue#0000dcThe single brand accent (also the text colour)

Lavender ASCII band (signature texture)

TokenHexRole
lavender#bda6f7ASCII glyphs
lavender-2#c7aeffASCII glyphs
lavender-3#d2b5ffASCII glyphs
lavender-pale#e8dfffBand wash

Third-party tool marks (minor)

TokenHexRole
clay#d97757Claude tool icon only
red-deep#610302Tool icon accent only

Rule: chrome is white + black + #0000dc. The ultramarine is both the text colour and the one accent — do not add a second brand hue. The lavender ASCII glyphs live only in the signature texture band; clay/red appear solely inside third-party tool icons.

Typography Rules

RoleSize/LineWeightTracking
Display (h1)76 / 83400-2.65px (-3.5%)
Section (h2)53400-1.85px
Sub-section (h3)30400-1.05px
Product title20700normal (Matter)
Eyebrow (mono)12500+0.6px, UPPERCASE, #0000dc
Body16–18400normal (Matter)
Button / mono14500normal, Azeret Mono

Patterns: theFuture display stays at 400 with tight negative tracking; every eyebrow and control label is Azeret Mono in uppercase, coloured #0000dc. Product-window UI uses Matter, going bold (700) only for card titles.

Also documented in the full DESIGN.md: Component Stylings, Layout Principles, Depth & Elevation, Motion, Backgrounds, Effects & WebGL, Do's and Don'ts, Responsive Behavior, Agent Prompt Guide.