Luma Agents are the force multiplier for your team. They plan, generate, iterate, and refine with full context across every stage of creative work.
Agents break a brief into shots and scenes with full project context.
Video, image and 3D generation from a single prompt or reference.
Iterate frame by frame until every shot holds together.
All buttons are full pills at weight 500: a white primary (#fff on #000, 48px) and a black outlined secondary (white 1px border). The brand is monochrome — no accent colour; focus ring is a neutral white glow (marketing ring not captured).
Motion: the animated Luma badge dot-cluster and autoplaying generated video carry the motion; chrome uses restrained hover micro-transitions (~150ms). Surfaces are flat — depth is rounding and contrast on black, not shadow.